Digital Strategy Manager

Universal Music Australia

Sydney, NSW (Full-time)

Universal Music Australia

Digital Strategy Manager

Sydney, NSW (Full-time)

The Job

We have an exciting opportunity for a Digital Strategy Manager to join Universal Music Australia based at our Sydney office. Reporting to the Senior Director – Digital Strategy, this position will develop, implement and execute UMA’s A la Carte Commercial Strategy with the overall goal of achieving growth and budgeted revenues.

Responsibilites

  • To ensure UMA and our artists are represented fairly and value is maintained across all ALC platforms and formats.
  • To Manage and Monitor all ALC platform KPI’s across the business, and partner with all labels partners, in the pursuit of achieving set goals across pricing, market share, profile, placement, engagement, and revenue targets.
  • To disseminate global ALC best practice and learnings across the label structure with the aim of continually improving commercial outcomes and ensuring adherence to global policy and best practice.
  • To provide input, direction and feedback to all label partners in respect of key projects by genre, divisions and product variants to maximize ROI and drive continuous evolution of ALC strategies.
  • Liaise with global ALC partner leads to unlock and uncover best practice with the aim of developing local strategies to capitalize on key learning’s.
  • To take a lead role in managing the strategic direction of UMA’s 3rd Party labels partners, and help prepare business reviews and regular updates for all label partners across all digital activity

Prerequisites

  • Excellent strategic and commercial thinking ability
  • Experience in iTunes and Google partner management and digital pricing strategy
  • Understanding of digital marketing principals
  • Passion for all things digital
  • Superior relationship skills – ability to engage people at all levels
  • Ability to work in a fast paced, constantly evolving environment with shifting priorities.
  • Excellent analytical skills
  • Highly organized with attention to detail.
  • Strong commercial understanding of digital business models & ability to model own business requirements.
  • Excellent PC skills – Excel, Word, PowerPoint
  • Knowledge of music content & industry
  • Genuine interest in new media

Apply

If the above sounds like you please follow the link to submit your application today. Please note that only shortlisted applicants will be contacted.